The Vegas Effect, How an Entire City Hacks Human Biology, and How HMN24 Rebalances It
Las Vegas isn’t powered by luck, it’s powered by biology.
This article explores how the city’s architecture, lighting, air systems, caffeine, alcohol, and reward design manipulate circadian rhythms and dopamine pathways to keep visitors awake, euphoric, and spending.
A fascinating look at how environmental science becomes behavioural control.
Travel Sleep Optimisation: How to Extend Home into the Hotel
Frequent travel doesn’t have to derail your sleep. By replicating familiar cues, temperature, scent, light, and routine—you can trick the nervous system into perceiving safety and calm, even in a hotel room. Our latest article explores the science behind travel sleep optimisation and offers practical steps for high performers to protect recovery on the move.
Why Your Afternoon Coffee Is Breaking Your Sleep
Caffeine fuels performance, but timing is everything. Afternoon caffeine disrupts circadian rhythm, narrows recovery, and traps you in the fatigue cycle. Here’s the science behind smarter stimulation.
Nervous System Management: The Forgotten Foundation of Human Performance
Performance is no longer about effort alone it’s about nervous system regulation. This piece explores the arousal continuum, neurodivergence, and science-backed protocols that expand the “window of tolerance,” helping us thrive in business, sport, and daily life.
