Articles
Why Social Jet Lag Is as Damaging as Travel Jet Lag
Social jet lag is the hidden disruptor of modern life. Mimicking the effects of travel across time zones, it erodes energy, focus, and recovery week after week. This post explains the science behind social jet lag, why it matters for health and performance, and how simple circadian strategies can help realign your body clock.
Tradition, Transition, and the Future of Hospitality: Coffee, Alcohol, and the Rise of Wellness Demands
Hospitality has always been anchored by tradition, with coffee and alcohol at its core. But shifting generational demands are reshaping the landscape. Wellness-conscious consumers now seek balance, quality, and alternatives. The future belongs to operators who protect heritage while embracing innovation.
Why Circadian Rhythms Are the Foundation of Human Performance
Circadian rhythms are more than sleep–wake cycles, they are the foundation of human performance. From morning focus to evening recovery, your body runs on rhythm. This post explores the science behind circadian alignment, the costs of disruption, and how high performers and organisations are using rhythm to unlock clarity, resilience, and recovery.
Is Your Office Environment Driving You to Drugs and Alcohol?
Poor office lighting is more than an inconvenience, it disrupts circadian rhythms, drives fatigue, and fuels reliance on caffeine and alcohol. This article explores the science behind lighting, mood, and performance, and how circadian-aligned design can restore balance in the workplace.
Hydration at Altitude: Understanding the Physiology and Managing It Effectively
Air travel exposes the human body to an environment unlike anything encountered on the ground. Cabins are engineered for safety and relative comfort, but the physiological stressors of altitude, including reduced oxygen availability, altered hormonal signalling, and extremely low humidity, create a perfect storm for dehydration. While jet lag and circadian disruption are often the focus of discussion, the physiological impact of altitude on hydration is a distinct challenge in its own right and demands targeted management.
A Scientific Guide to Mattress Selection: Why Temperature Matters
Discover the science behind sleep temperature and mattress selection. Learn how airflow, materials, and new technologies influence thermoregulation, deep sleep, and recovery.
Hydration to Full-Circle Wellness: The Next Frontier in Air Travel
With British Airways recently announcing that it is listing a hydration solution as part of its short-haul offering, this signals a growing shift in how the travel industry is addressing the physiological challenges of flying.
HMN24 in Hospitality: The Operating System for Biologically Intelligent Wellness
HMN24 isn’t just a supplement brand. It’s a neuroscience-led system designed around three core principles: Circadian Modulation, Jet Lag Mitigation, and Arousal State Management. We’ve developed protocols trusted by elite athletes, special operations units, and high-performance travellers, and we’re now embedding them into the world’s leading hospitality environments.
The First 7 Minutes After Waking: Why They Matter More Than You Think
Modern neuroscience confirms what ancient traditions have practised for millennia: the first few minutes after you wake up are biologically powerful.
Your brain doesn’t flick on like a light switch. It transitions, slowly and delicately, through a cascade of brainwave states.
Performance Hospitality: What Is Still Being Overlooked
The hospitality industry is in the midst of a significant evolution. Wellness is no longer a niche feature or optional add-on. It is becoming a central pillar of the guest experience.
We've Forgotten the First Principle of Health: Time
In today’s world of supplements and biohacks, complexity is king.
We’re offered DNA tests to guide our diets, microbiome kits to interpret our gut, and 50-ingredient blends to "cover all bases."
But amidst the noise, we've lost sight of one of the most foundational elements of human health:
The Temperature-Sleep Connection: A Foundational Regulator of Rest and Recovery
The interplay between core body temperature, bedding, ambient environment, and emerging thermoregulation technology represents a foundational pillar of sleep health. By understanding and manipulating these variables, through smart material choices, proper environmental control, and tech-assisted precision, individuals can improve sleep onset, reduce fragmentation, and enhance the overall restorative value of sleep.