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Cutting Through The Bull

Cutting Through The Bull

Red Bull’s functional origin (jet lag) was lost in translation as it became a lifestyle product.

The mechanism, high caffeine, sugar, and B vitamins, delivered a short-term boost, not long-term physiological alignment.

In truth, it didn’t solve jet lag; it merely masked its effects.

 

Tags: Biohacking Business Caffeine Health and Wellbeing Jet Lag Neuroscience Nutrition travel