The future of human performance is here

Circadian. Regulated. Systemised.

TAKE THE ASSESSMENT

The HMN24 range is a science-led supplement routine built to synchronise performance with biology. Each of our products is designed to align with the body’s natural circadian rhythm.

Whether you’re an athlete, a frequent flyer, or managing the demands of a dynamic lifestyle, HMN24 supports:

Optimised waking energy through gentle but effective circadian stimulation.

Sustainable arousal regulation that balances drive with calm focus, without the crash.

Jet lag and social rhythm adaptation making it easier to function across time zones or after late nights and early starts.

Our formulations are grounded in research from the fields of chronobiology, neuroendocrinology, adaptogenic and nootropic science and mitochondrial energetics:

What our community says

"Never felt more in control with my energy levels

 I have been trialling it for my team, and as a human performance coach, I have been really impressed with the benefits. Waking and not experiencing any brain fog, getting to 2 pm after lunch and not having any dip in energy or focus. When working in high-performance/pressure environments, you really see the benefits."

William P 

"I got this pack after reading a lot of positive things about the products and it ticked all the boxes in what I wanted to achieve. I have been using this now for 2 weeks and don't use everyday and can tell the difference when I use and when I don't. During them 2 weeks I have cut out Coffee altogether and flow makes a big difference on my training days when taken with/during training. The capsules work a treat and even shows the difference in my sleep on my Garmin the morning after. Would 100% recommend and will be purchasing again. Thanks."

Chris P 

"Game changer

I have to say, I'm not one for reviews. I'm no means the fittest man or the healthiest. I was struggling to stay awake; my body ached and was sore. I could barely wake up; I'd be yawning and then sleeping mid-afternoon. I'm nearly a week into this product, and I sleep better, deeper and longer. On waking, I'm not sluggish or yawning. I'm not getting the mid-afternoon slump, and my body does not ache or cry for sleep. My brain fog is lifted, my mood is chilled, and I feel I can accomplish anything. I feel incredible."

Samuel L 

"Outstanding

Honestly, I've been surprised at how effective these products are. I use Rise as a coffee substitute but also during my harder gym workouts. And the flow has weaned me off my afternoon caffeine habit. Between getting off the afternoon caffeine and the pre-sleep, I've been logging sufficient Zs to take care of my business. Love the subscription service too.."

Edgar C

View All 

RISE™, our morning optimisation drink, is designed to go beyond traditional caffeine sources. It harnesses a precise blend of caffeine and L-theanine to promote a balanced state of cognitive arousal, delivering focus without the jitters.

The formulation also supports mental clarity, energy metabolism, and cellular hydration, helping you start your day with sustained energy and sharpness.

LEARN MORE

FLOW® is a synergistic blend of ingredients designed to enhance alertness and cognitive function without relying on central nervous system stimulants. It serves a dual purpose: first, to combat the natural afternoon energy dip (circadian trough) we all experience, and second, to provide a cognitive boost whenever heightened focus and mental clarity are needed outside typical peak hours.

 

By leveraging a precise selection of ingredients, FLOW® works in harmony with the nervous system during the latter half of the waking day, supporting both sustained alertness and the body's natural transition into restful sleep.

LEARN MORE

PRE-SLEEP has been expertly developed to support the time it takes us to fall asleep and induce naturally deep sleep, specifically REM (rapid eye movement) and NREM (non-rapid eye movement) sleep.

 

The formula utilises efficacious forms and scientifically proven doses of ingredients that improve the time it takes us to fall asleep, the consistency of our sleep, the duration of our sleep, and, most importantly, the architecture of our sleep. 

LEARN MORE