HMN24 Privacy Notice

INTRODUCTION

HMN24 respects your privacy and is committed to protecting your personal data. This privacy notice explains how we look after your personal data when you visit our website (regardless of where you visit it from) and tells you about your privacy rights and how the law protects you.

PURPOSE OF THIS PRIVACY NOTICE

This privacy notice gives you information on how HMN24 collects and processes your personal data through your use of this website, including any data you may provide when you:

  • sign up for our newsletters or downloads,

  • purchase HMN24 products,

  • take part in competitions, or

  • opt into our SMS communications.

It is important that you read this privacy notice together with any other privacy notice we may provide so you are fully aware of how and why we are using your data.

CONTACT DETAILS

Legal Entity: HMN24 Ltd
Email: info@hmn24.com
Postal Address: HMN24, St Pauls House, Park Square West, Leeds, LS1 2ND

If you have any concerns about how your data is handled, you can also contact the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection.

CHANGES TO THE PRIVACY NOTICE

This version was last updated on 25th September, 2025

We may update this notice from time to time. Please check back regularly for updates.

THIRD-PARTY LINKS

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these websites and are not responsible for their privacy statements.


THE DATA WE COLLECT ABOUT YOU

We may collect, use, store and transfer the following types of personal data:

  • Identity Data: first name, last name, username, title, date of birth, gender.

  • Contact Data: billing/delivery address, email, phone number.

  • Financial Data: bank account and payment card details.

  • Transaction Data: purchase and payment history.

  • Technical Data: IP address, browser type, time zone, device information.

  • Profile Data: logins, preferences, feedback, survey responses.

  • Usage Data: interactions with our website and services.

  • Marketing and Communications Data: preferences for receiving marketing communications.

We may also use Aggregated Data for analytical purposes. We do not collect Special Categories of Personal Data unless you explicitly provide it, and such data will only be processed with your consent.


IF YOU FAIL TO PROVIDE PERSONAL DATA

If you fail to provide personal data where we need it by law, or under the terms of a contract we have with you, we may not be able to provide our services.


HOW YOUR PERSONAL DATA IS COLLECTED

We use various methods:

  • Direct interactions (when you provide information directly to us).

  • Automated technologies (such as cookies and similar tools).

  • Third parties/public sources such as Google Analytics, Klaviyo, Go AffPro, and our payment/delivery partners.


HOW WE USE YOUR PERSONAL DATA

We will only use your personal data when the law allows us to, including under the following bases:

  • Performance of Contract – when we need to fulfil an order.

  • Legitimate Interest – for running our business, improving services, and communications.

  • Legal or Regulatory Obligation – where we must comply with law.

  • Consent – for example, when you agree to receive marketing via email or SMS.

You can withdraw consent at any time by contacting us.


MARKETING & PROMOTIONS

You may receive promotional offers if you have interacted with HMN24 and not opted out. You have the right to opt out of marketing at any time.


SMS COMMUNICATIONS

If you opt into our SMS service:

  • We may send transactional, promotional, or cart reminder messages.

  • Message frequency may vary. Standard network rates apply.

  • You can opt out at any time by replying “STOP” or contacting info@hmn24.com.

  • Your mobile number will be used only for HMN24 SMS communications and will not be sold or shared for unrelated marketing purposes.

  • We use trusted third-party providers (such as Klaviyo) to deliver SMS.

Abandoned Cart Tracking

HMN24’s website uses cookies and plugins to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used solely to determine when to send cart reminder messages via SMS (where you have opted in).

Third-Party Data Sharing Exclusion

If our privacy notice elsewhere states that we may share data with non-affiliated third parties, please note:

This excludes text messaging originator opt-in data and consent. This information will not be shared with any third parties.


COOKIES

For more information on how we use cookies, please refer to our [Cookie Policy].


DISCLOSURES OF YOUR PERSONAL DATA

We may share your personal data with:

  • Service providers and processors (analytics, delivery, IT support).

  • Legal and regulatory authorities where required.

  • Potential buyers or investors as part of a business transfer.

All third parties are required to respect your personal data and process it in accordance with the law.


THIRD-PARTY PAYMENT PROCESSORS

We use trusted payment providers:


SECURITY

We apply strict access controls, encryption, and security protocols to protect your personal data. If a data breach occurs, we will notify regulators and affected individuals in line with legal requirements.


DATA RETENTION

We only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements. In some cases, we may anonymise data for analysis.


YOUR LEGAL RIGHTS

Under UK GDPR and the Data Protection Act 2018, you have the right to:

  • Request access to your personal data.

  • Request correction of any inaccuracies.

  • Request erasure of your personal data.

  • Object to processing of your data.

  • Request restriction of processing.

  • Request transfer of your data to you or a third party.

  • Withdraw consent at any time where processing is based on consent (e.g., SMS marketing).

To exercise these rights, please contact us at info@hmn24.com.

No Fee Usually Required – You will not normally have to pay a fee to access your data. We may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive.

Verification and Response Time – We may need to confirm your identity before acting on your request. We aim to respond within one month.


HMN24 Ltd – Last updated 25th September, 2025.