The Energy Category is Broken
Scientific consensus began to shift. Sugar wasn’t just energy, it became a metabolic risk. Excess glucose intake was now linked to obesity, Type 2 diabetes, systemic inflammation, and chronic disease....
Cutting Through The Bull
Red Bull’s functional origin (jet lag) was lost in translation as it became a lifestyle product. The mechanism, high caffeine, sugar, and B vitamins, delivered a short-term boost, not long-term...
PRE-SLEEP
The Sleep Cycle: Stages, Recovery, and the Impact of Caffeine
Understanding how caffeine influences sleep, especially deep sleep, is important for optimising both performance and overall health. also, we must abide by some rules around caffeine consumption.
RISE
The Science Behind Combining Caffeine with Theanine
Caffeine and theanine are compounds found in tea but have very different effects on our brains. Caffeine is a well-known stimulant that increases alertness and reduces fatigue, while theanine is...
RISE
Caffeine Needs Rules
Remember that your ‘need’ for caffeine, a stimulant, is mainly driven by your ‘need’ for sleep.Also, your ‘need’ to use a depressant such as alcohol before bed is often driven...





