HMN Optimise (*1) : (Blueberry Juice powder, Creapure ® Creatine Monohydrate, Acetyl L-Carnitine, Citicoline CDP- Choline, L-Theanine, Caffeine (from natural coffee extract), Pantothenic acid). HMN Energy (*3): (Thiamine, Riboflavin, Niacin, Vitamin B6, Folic acid, Vitamin B12, Biotin) HMN Hydrate (*4): (Coconut water powder, Watermelon juice powder, Cucumber fruit powder, Sodium, Potassium, Magnesium, Calcium), Citric acid, Natural flavours, sweetener (Sucralose)

*NRV% Nutrient reference value.
Suitable for vegans, gluten free, allergen free.

- Source of Antioxidants
- May help improve memory (2)
- Great natural colour and flavour
- Blueberries may help reduce inflammation (1)

Blueberries are a small, blue-purple fruit that belongs to the genus vaccinium. They, and dark coloured berries like them (Blackberries, Cherries, Haskap berries) are key additions to the diet of anyone looking to perform optimally. Blueberries possess neuroprotective and anti-inflammatory properties (1) and are a source of antioxidants. Studies on animals and humans have shown potential improvement in memory after blueberry supplementation (2).

- Key role in energy production
- Supports mental and physical demands
- May support cognitive performance in vegans & vegetarians (3)

Creatine is a molecule that’s produced in the body from amino acids, it is vital for proper neural and brain functioning. It stores high-energy phosphate groups in the form of phosphocreatine which are donated to ADP, regenerating it to ATP, the primary energy carrier in the body. This role in energy production is particularly relevant under conditions of high energy demand such as intense physical or mental activity.

Creatine has been demonstrated to potentially increase cognition (memory, learning, and performance) in people with no dietary creatine intake, like vegetarians and vegans (3). These benefits also appears to extend to the sleep deprived and elderly people without any salient cognitive decline. Studies have shown that supplementing Creatine in a rested state (after sleep) may increase cognitive function for young Omnivores (3).

- Derivative of Acetylcholine
- Combination of Cytidine & Choline
- Partially converts into Uridine
- Linked to attentional performance. (5)

Citicoline CDP-Choline is a derivative of the neurotransmitter, Acetylcholine, which plays a role in motivation, arousal, attention, learning, and memory. Upon use in supplemental form, Citicoline CDP-Choline breaks down into Choline and Cytidine, with the Cytidine then partially converted into Uridine. Citicoline CDP-Choline is a highly absorbable (4) brain-health nutrient and nootropic, linked to potential attentional performance (5). It is an expensive and rarely-used addition in it’s full efficacy. Often inferior sources of Choline are used instead, or it is used in doses well outside the necessary levels to have an impact.

HMN 24 ® recommends 500mg of Citicoline CDP-Choline taken daily, with one serving in the morning with Rise (™) and one serving in the afternoon with Flow ® . Both products contain 250mg of Citicoline CDP-Choline.

- May improve concentration.(*2)
- May increase alertness. (*5)
- Provides mental stimulation.

Caffeine is a powerful stimulant and it can be used to improve physical strength and endurance. It is classified as a nootropic because it sensitizes neurons and provides mental stimulation. Rise (™) contains a caffeine source that is naturally derived from coffee beans. Caffeine has been shown to potentially improve alertness and concentration (*2, *5)

- Highly bioavailable form of Carnitine
- Synergistic with Citicoline CDP-Choline
- Burns fat as a fuel for energy
- Key metabolic system support.

L-Carnitine is a compound produced by the body from lysine and methionine. It may be potentially synergistic with Citicoline CDP-Choline. L-Carnitine is acetylated to produce Acetyl-L-Carnitine (ALCAR), which is similar, but crosses the blood-brain barrier more efficiently. Carnitine is best known for its involvement in the mitochondrial oxidation of long-chain fatty acids. Carnitine serves an important role in the burning of fat for fuel and ferrying fatty acids across the walls of the mitochondria, where they are oxidized and turned into energy.

- Amino acid found in Green Tea
- Synergistic potential when used with Caffeine
- May improve performance and mood (when used with Caffeine) (6)

L-Theanine is an amino acid that is not common in the diet and is deemed a non dietary amino acid, similar to L-Ornithine or L-Citrulline. L-Theanine has structural similarity to glutamine and both neurotransmitters that are produced from it (GABA and glutamate) and is known to reach the brain and act in the brain following oral ingestion. Studies have shown that the combination of L-Theanine and Caffeine may work synergistically. One study carried out in 2008 showed results that suggest that L-theanine and Caffeine in combination may be beneficial for improving performance and mood (6.)

- Reduces tiredness and fatigue (*3)
- Optimises mental performance (*1)
- Converts food into energy
- Vital for human performance.

Vitamin B5 (Pantothenic acid) is one of the most important vitamins for human life. It’s necessary for making blood cells, and it helps you convert the food you eat into energy. Vitamin B5 helps to reduceAdd Ingredient tiredness and fatigue (*3) and helps to contribute to mental performance (*1).

(Niacin, Riboflavin, Vitamin B6, Thiamine, Folic acid, Biotin, Vitamin B12)

- Reduce tiredness and fatigue (*3)
- Optimise mental performance (*1)
- Nervous system function (*6)
- Helps strengthen vision (*7)

B vitamins are a class of water-soluble vitamins that play important roles in cell metabolism and synthesis of red blood cells. HMN 24 ® use a B-Vitamin blend across the range of our products, believing they are key components of optimal human performance, particularly vital to ensuring alertness and offsetting fatigue (*3). Riboflavin has also been shown to be a vital part of ensuring our vision stays strong (*7), which is paramount whilst spending much of our day looking at blue light.

- Naturally hydrating
- Source of naturally occurring electrolytes
- Trace minerals

Hydration upon waking is vital as we know. Coconut water powder is a 100% natural source of electrolytes that can assist with hydration.

- Rich in antioxidants
- Assist with digestion
- Contains Citrulline and Lycopene

Watermelon juice powder is rich in antioxidants such as lycopene, beta-carotene, lutein, zeaxanthin and cryptoxanthin. In addition, watermelon powder may also have a beneficial effect on the digestive system and improve metabolism.

- Rich in Vitamin C and K.
- Source of naturally occurring electrolytes
-Naturally hydrating

Cucumber is a fruit that contains a multitude of beneficial vitamins and minerals such as Vitamin C, K, Potassium, Magnesium and Manganese.

- Maintain electrolyte balance
- Reduce tiredness and fatigue
- Assists with hydration

Sodium is an essential electrolyte that helps maintain the balance of water in and around your cells. It’s important for proper muscle and nerve function. Potassium is a mineral and electrolyte that contributes to the normal functioning of the nervous system (*8). Magnesium is a mineral found in the earth, sea, plants, animals and humans and it contributes to a reduction in tiredness and fatigue (*4) and to normal electrolyte balance (*5). Every cell in your body contains and needs magnesium to function. Calcium is a nutrient that all living organisms need, including humans. It is the most abundant mineral in the body, and it is vital for bone health. Calcium also contributes to normal neurotransmission (*6) (the transmission of nerve impulses between neurons or between a neuron and a muscle fibre or other structure).