Navigating Modern Demands

In a world of constant connectivity and relentless demands, we established HMN24 to provide products and education designed to optimise arousal states, regulate the nervous system, and improve sleep and recovery.

A Commitment to Excellence

Our mission is to craft supplements using the finest ingredients available, continuously raising the standard of quality while reinvesting in product development, research, and innovation. We aim to inspire further progress in the field by harnessing cutting-edge scientific advancements.
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Addressing Industry Shortcomings

The supplement industry is saturated with low-quality ingredients, questionable dosages, and products that often fail to deliver on their promises. At HMN24, we’ve built our foundation on efficacous products and transparent education.  
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Prioritising Quality and Transparency

We prioritise the highest-quality ingredients and use the latest research to inform our formulations, ensuring effective dosages. Transparency is at the heart of what we do—every ingredient, its form, type, and dosage is listed alongside clear explanations of our decisions.
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Meeting The Highest Standards

Our commitment extends beyond transparency. We ensure every product meets the rigorous standards demanded by elite athletes and professional organisations. We partner with top-tier suppliers who undergo strict audits to maintain exceptional production standards, and we rely on third-party testing through the Informed Sport programme for additional quality assurance.
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Benchmarked for Excellence

HMN24 products are benchmarked against the expectations of some of the world’s most demanding organisations, including national and international security agencies, professional motorsport teams, elite sports bodies, and Fortune 500 companies. This rigorous process ensures unparalleled quality and consistency in every batch we produce.
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Expert Endorsed

“We talk so much about sleep and its importance for recovery but often hijack our good intentions by not supporting our bodies from a nutritional standpoint to optimise our sleep-wake cycle.

 

Unlike most nutritional products on the market HMN24, stands unique it its ability to help our bodies to focus, be productive, and feel energised when most needed, then to switch off and sleep soundly at night to recover. I would highly recommend these products to athletes and high- achievers alike.”

PETE MCKNIGHT

Performance Consultant in elite sports, podcast host, leader in performance sport.