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CIRCADIAN MODULATION

The HMN24 range is a science-led supplement routine built to synchronise performance with biology. Each of our products is designed to align with the body’s natural circadian rhythm.

 

Whether you’re an athlete, a frequent flyer, or managing the demands of a dynamic lifestyle, HMN24 supports:

  • Optimised waking energy through gentle but effective circadian stimulation.
  • Sustainable arousal regulation that balances drive with calm focus, without the crash.
  • Jet lag and social rhythm adaptation making it easier to function across time zones or after late nights and early starts.

Our formulations are grounded in research from the fields of chronobiology, neuroendocrinology, adaptogenic and nootropic science and mitochondrial energetics:

MORNING OPTIMISATION

RISE

RISE™, our morning optimisation drink, is designed to go beyond traditional caffeine sources. It harnesses a precise blend of caffeine and L-theanine to promote a balanced state of cognitive arousal—delivering focus without the jitters.

The formulation also supports mental clarity, energy metabolism, and cellular hydration, helping you start your day with sustained energy and sharpness.

CAFFEINE-FREE NOOTROPIC

FLOW

FLOW® is a synergistic blend of ingredients designed to enhance alertness and cognitive function without relying on central nervous system stimulants. It serves a dual purpose: first, to combat the natural afternoon energy dip (circadian trough) we all experience, and second, to provide a cognitive boost whenever heightened focus and mental clarity are needed outside typical peak hours.

 

By leveraging a precise selection of ingredients, FLOW® works in harmony with the nervous system during the latter half of the waking day, supporting both sustained alertness and the body's natural transition into restful sleep.

SLEEP OPTIMISATION

PRE-SLEEP

PRE-SLEEP has been expertly developed to support the time it takes us to fall asleep and induce naturally deep sleep, specifically REM (rapid eye movement) and NREM (non-rapid eye movement) sleep.

 

The formula utilises efficacious forms and scientifically proven doses of ingredients that improve the time it takes us to fall asleep, the consistency of our sleep, the duration of our sleep, and, most importantly, the architecture of our sleep. 
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HEAR FROM OUR AMBASSADORS
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WHAT OUR COMMUNITY THINKS

Game Changer!

"This product has been a genuine game changer for me. Honestly it's changed my daily energy levels in a way no other supplement ever has. Order it now!"

Jason W Verified Buyer 

Rise n Shine

"Genuinely does what it claims, which if you've any experience of the supplement world, will come as a welcome change.”

 

Richard L Verified Buyer  

Amazing product with real impact

“I have used many other subscriptions and competitors product and have to say that this product (using rise, flow and pre sleep) has had the most impactful effect and you can immediately feel it working and energising you. Have recommended to all my friends and family who feel brain fog or slugishness.”

Matt C Verified Buyer  

Rise & Flow

“Been using both rise and flow for the last two weeks for 4 days a week, helped massively with reducing caffeine consumption and getting rid of the caffeine lag. Also helped with reducing anxiety. I'll be ordering more soon”

Nick C Verified Buyer  

This is the Future !

“This is how you maximise a supplement. Energy, focus and hydration packed into one. One cup first thing in the morning fuels the brain and body for the whole day.”

Delano B Verified Buyer  

Five Stars without a doubt!

“This really does work; I really notice the difference in my energy levels when I take it. I had been feeling very drained but this just gives me such a boost all day. I really love the Cherry flavour too, and it's so simple to make each morning. 5 stars without a doubt!.”

Elizabeth O  Verified Buyer 
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ARTICLES

Why In-Room Workouts Aren’t the Future of Wellness in Hospitality

In-room workouts may look like a convenient wellness solution, but science shows they fail both recovery and performance. Hotel rooms are designed for rest, not training, and this mismatch exposes a much bigger opportunity for hospitality.

Rethinking Sleep Timing: Unlocking Human Performance Through When, Not Just How Much

Sleep isn’t just about duration. Emerging research shows that earlier, consistent sleep timing is critical for next-day energy, movement, and focus. In this article, Phil Learney explores the science of circadian alignment, its impact on performance, and what it means for athletes, professionals, and everyday health.

Sleep Tourism: Why Rest Is Becoming the Real Luxury (and the Next Competitive Edge)

Sleep tourism is transforming how we travel. No longer about indulgence or adventure alone, the new luxury is restoration. This article explores the science, industry shifts, and practical applications behind the rise of sleep-focused travel, and what it means for performance, hospitality, and everyday wellbeing.

Why Social Jet Lag Is as Damaging as Travel Jet Lag

Social jet lag is the hidden disruptor of modern life. Mimicking the effects of travel across time zones, it erodes energy, focus, and recovery week after week. This post explains the science behind social jet lag, why it matters for health and performance, and how simple circadian strategies can help realign your body clock.